About Us

We are a software company founded by two people who met at university, where they both acquired an MSc in computer science. After university they contributed to a huge number of IT projects until deciding to start their own software company.

Joe

Joe Ratzer

co-founder

Joe loves coding, and has over 15 years of experience building software. He likes working with a cup of black coffee.

Qualifications: M.Sc. in Computer Science from the University of East Anglia and multiple industry-standard certifications, such as Microsoft Certified Solutions Developer (MCSD).

Previous Experience: Joe has worked in a variety of IT departments, for example he was a development team-lead at Nationwide Building Society and senior developer at the Houses of Parliament.

Aya

Aya Ratzer

co-founder

Aya loves web design, and has recently been immersed in web development. She likes working with a cuppa tea.

Qualifications: M.Sc. in Computer Science from the University of East Anglia and web certifications using, for example, development tools.

Previous Experience: Before Smart Webshop Aya worked in a variety of IT departments, for example she was a project-coordinator at Microsoft Corporation.